Meet The Team

As Tourism Director, Jessica manages the destination organization Discover Davis – Utah’s Amusement Capital. In this position, Jessica works closely with all things tourism and events. She also oversees efforts regarding the Davis Conference Center and the Western Sports Park. Jessica has many great accomplishments and was honored as one of Utah Business magazine’s 30 Women to Watch in 2018. When Jessica isn’t working hard, she enjoys traveling the world, reading whenever possible, attending concerts and playing the occasional round of golf.

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As the Destination Sales Manager, Erin works to bring tourism to our beautiful county via sports, meetings and events of all kinds. Erin has a combined 10 years of events, sales, and hospitality experience from small organizations to world-class Olympic venues. Her creativity, clear communication, and passion for uniting communities are key assets in attracting visitors to Davis County. When Erin is not working, she enjoys camping and hiking with her dogs. You can also find her doing yoga, skydiving, traveling the world and riding her dirt bike.

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With almost 20 years of experience in the industry, it is no surprise that Kristal knows how to put on a great event. Kristal oversees the planning of various tourism events in Davis County including the Great Salt Lake Bird Festival and Antelope by Moonlight Bike Ride. When not planning events, Kristal is in her garden, playing card games, enjoying popcorn and creating memories with her family.

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Susie Jones is excited to bring her enthusiasm and love for life to the talented Discover Davis Team as the Tourism Events Coordinator. She has over 20 years of experience in event planning and management. Her studies and work at Utah State University focused on horticulture and landscape design. She loves being outside and enjoys all the beauty that Utah has to offer. She spends a lot of time volunteering and helping others, but her most cherished time is spent with her husband, children, and grandchildren. She enjoys hiking, gardening, quilting, snowshoeing, traveling, playing pickleball, watching the sun set, and is learning to paint with watercolor.

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Megan Christensen is the Tourism Marketing Manager for Davis County, managing the marketing efforts for Discover Davis – Utah’s Amusement Capital. As a Davis County lifer (born, raised & still living here) Megan knows a lot of the fun things to take advantage of in the county. In 2015 she started with Davis County as the Tourism Services Coordinator and helped to establish the social footprint as well as managed the $5 million loan fund for the county. In her free time, she enjoys being outdoors on the trails, rivers, and lakes. She also enjoys baking delicious treats, creating in all forms, and playing with her dog Koda.

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Alesa Larsen is a dynamic individual who has excelled as a dedicated stay-at-home mom for two decades and a skilled photographer for ten years. Alesa’s passion for photography has blossomed over the past ten years, allowing her to capture cherished moments and create visual stories. In March 2023, she embarked on a new chapter, contributing her talents and creativity to Discover Davis. Alesa’s commitment to service is evident through her volunteer work with her church, school, and community organizations. With a General Studies degree from Utah State University and a background in web and graphic design from Davis Technical College, she has cultivated a diverse skill set. Alesa’s deep connection to Davis County, where she has resided for 18 years, fuels her artistic inspiration. She finds joy in sharing her life with her loving husband, four children, and two dogs. In her leisure time, she indulges in her love for travel, exploring new destinations and capturing their beauty through her lens.

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Lori Allred is the Marketing and Sports Tourism Coordinator for Discover Davis, where she helps promote Davis County as Utah’s premier destination for sports, meetings, and events. With over 35 years of roots in Davis County and a background in social media marketing, she brings both strategy and creativity to showcasing all the ways people can play, stay, and connect here.

When she’s not highlighting tournaments or cheering on local athletes, you’ll find Lori on the pickleball court, skiing, playing more pickleball or quilting, crocheting something colorful enough to rival a Davis County sunset over Antelope Island.

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Lora Eschtruth is the Tourism Marketing Coordinator for Discover Davis, where she brings her passion for connecting people to place through community-focused storytelling and marketing. She has nearly 10 years of marketing experience, previously serving as a Marketing Coordinator for both the Ogden Nature Center and Tracy Aviary.

An avid birder and nature lover, Lora is especially excited to help promote experiences like the Great Salt Lake Bird Festival and highlight Davis County’s incredible wildlife and natural spaces. Outside of work, she enjoys birding, dance, yoga, and spending time at Antelope Island. At home, she loves being around her animals: Eddie the golden retriever; Mickey and Minnie, her tuxedo cats; Darwin the ball python; and August the bold jumping spider.

Dave has been managing the Western Sports Park (formerly Legacy Events Center) for over 22 years. He has been instrumental in helping it transition from an equestrian center to a multi-purpose center and to what is now a world-class youth sports facility. When he is not at WSP, Dave can be found with his family in the mountains.

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